Is a Facebook page or group better for business? So many debates based on what type of marketing strategy is better between the Facebook page and the group which one is better for business. However, one amazing fact is that instead of debating whether it is a Facebook page or group better for business. You can decide to work with the two in other to promote your business presence and fact potential customers for your business online.
Facebook makes use of different advertising strategies to help promote many businesses online. This advertising strategy includes Facebook ads, Facebook page and less of the business groups. Connecting with businesses on Facebook isn’t just limited to Facebook ads. But helps small businesses and entrepreneurs to develop a sense of advertising and marketing through the Facebook page and groups. Initially, the Facebook group and page work hand-in-hand to help promote your business to millions of people on Facebook.
Facebook Business – How to Create a Business Page on Facebook
Similar to the Facebook profile, the business page appears has a public presence where you can post all your content and products for viewers to like as well as follow. This presents your real name and also allows you to make potential audiences that are looking for your business. One major difference from groups is that it’s only control by one place and also you to post your product. Unlike groups, anybody can upload content and other customers might even take your customers.
- Click www.facebook.com/pages/creation
- Select the option “Business or brand” and click Get Started.
- Enter the name of your business or brand page name.
- Select the category under which your business falls on.
- Lastly, click Continue.
Another aspect about the business page is that when you create the page it’s visible to all users on Facebook by default. Everyone including your fans and customers will be able to interact with your page by liking it or following your page to see new posts.
Facebook Groups – How to Create a Business Groups on Facebook
To be sincere advertising your business in groups is not advisable. Because there are usually lots of competitors using the group to promote their products. But joining selling groups allows you to sell your product easily without having to pay for selling.
However, if you are actually looking for people that share the same interest as your business. Then you can join groups or even create one and then restrict people from publishing content to the page. visit the link www.facebook.com and click Create, then you can select Groups.