Facebook has been on the top leading social media platform where users have always been up online. There are lots of content and activities that’s been up on Facebook as it’s not just about pictures. Advertisement on Facebook is one way advertisers can put up their content up for over a billion user to see. Running advertisement on Facebook is a good ideal as you get a better chance of getting more impressions as users can easily see your content why they go on Facebook. The concept of the advertisement on Facebook is the process of running advertisement ads for your business. with the use of the FB ads manager or Facebook advertising manager, you can run business ads on Facebook.
One good thing about advertisement on Facebook is that it can be seen by every user who has logged on to this platform. This now depends on who the user’s targeted audience are sometime Facebook uses the user’s browsers history to fetch relevant adverts. This best part is that once you run an advertisement on Facebook be ready to get traffic as billions of users are currently using Facebook. All you need to do is sign up for the advertising program on Facebook.
What Kind of Advertisement can be On Facebook?
There are setting kind of advertise that are been permitted to be on Facebook. Users can decide to run any kind of advertise in as much it’s not going against the advertising policy. Facebook advertising platform is open to every user on Facebook as this is the best way to reach out to your targeted audience.
Factors to Consider When Creating Advertisement on Facebook
Most people just go up there and put up their advertises without considering the fact that there are some basic thing you need to know. This are just basic steps that will help you reach out to your audience or your fan. It now depends on what your advert is all about but let’s take a look at steps below.
- Choose your objective as this makes it better to and focus campaigns on what you want to achieve.
- Select your audience deciding what kind of users get to see your adverts. Starting from age, location and lots more.
- Decide where to run your adverts such as Facebook, Instagram and many more platform that are owned by Facebook or maybe you want it ruined on mobile devices.
- Set your budget like how much you wish to spend for the entire adverts or may be your daily target or budget.
- Pick a format you want your adverts to be on as all Facebook advertisement format is designed to work on any device.
- Measure and manage your adverts as you can easily track your adverts performance using Facebook ads manager.
These are just tips and steps on how to set up successfully advert on Facebook. But note that in other to get your adverts up and running you need to create an advertisement account.
How to Create Facebook Advertisement Account
Creating a Facebook account doesn’t give you access to the advertising platform as users will need to create an AD account. Once you have this account up and running you can get your adverts up and running. Let’s go through the account setup process.
- Visit the official web page www.facebook.com/business/ads which is the official web address.
- At the top right corner click on the create an Ad icon to
- You will
be askto login to your Facebook account which will automatically use your Facebook details to set up your account.
You can start running your advertisement on Facebook by creating campaign and setting up your market objectives as you can now access the complete ads manager.